market analysis - 9726 Wallingford Ave N
Prepared by Caitlin Spence & Tara Farquhar of Lake & Company Real Estate
A Comparative Market Analysis (CMA) provides a snapshot of current market conditions if you were to list your home today.
The goal is to estimate a realistic market range based on recent sales, current competition, and buyer demand for comparable homes.
The accuracy of this pricing is based on the data available and is directly influenced by the number and similarity of comparable properties. As the market shifts—or as we gain new data from showings, bids, or inspections—pricing strategy and priorities may adjust.
Key Market Factors Considered
Comparable Properties
Active Competition: Homes currently on the market that buyers are comparing to yours
Past Sales: Recently sold properties that establish price trends and buyer willingness
Supply of Inventory: Indicates whether we’re in a buyer’s or seller’s market
Location
Zoning: Potential impact of land use, density, or development changes
Infrastructure: Accessibility, commute times, public transit, and utilities
Amenities: Proximity to parks, trails, shops, and services
Schools: Reputation and ratings influencing buyer demand
Timing
Seasonal Demand: Impact of listing during peak vs. slower market periods
Economic Variables: Local job market, inflation, and consumer confidence
Interest Rates: Affordability factor driving or cooling buyer activity
Property Condition
Overall maintenance and presentation
Updates, systems age, and aesthetic appeal
Functional layout, storage, light, and flow
Pros & cons summary (see below)
COMPARATIVE MARKET ANALYSIS
CLICK HERE for listings used for market analysis: https://portal.onehome.com/en-US/share/1459040z29599
Subject Property Overview
Strengths (Pros):
Large square footage with ADU potential
Two bathrooms and flexible floorplan
Craftsman style with high ceilings and a designated dining room
Private outdoor space
Many updated systems already in place
Challenges (Cons):
Much of the original Craftsman charm has been removed
No garage
Significant lot coverage and not sit on a corner or back to an alley limits appeal for developers
Cinderblock foundation
Small, non-conforming bedrooms
Summary of Findings
Based on the comparable properties and overall market context, here are the key takeaways and recommendations:
Properties that sold to developers were of a very different lot type and layout than this one.
Most buyers in this price point are now expecting updated kitchens—particularly first-time buyers in Seattle.
At least 90% of recent comparable homes had newer or fully remodeled kitchens.
Based on the lot size and configuration, it appears an owner-occupant buyer will likely pay the highest and best price for this property rather than a developer.
We recommend completing an inspection sooner than later to confirm condition and identify any items that could affect valuation or marketability.
Pricing Strategy & Terms
Recommended list price based on the market if the home if mostly as-is: $550,000–$650,000. An inspection will help us determine if the home is financeable with a conventional loan. That will have a major impact on sales price within this range. We still would encourage light cleaning, landscaping and making the home financeable.
Recommended list price based on the market if the home is updated in accordance with our Listing Prep List: $700,000–$765,000. A financial investment of $46,000-$60,000 will impact the ultimate sales price.
Homes priced to meet buyer expectations are moving. Those that test the market or aim high are being passed over—even if they show well. And the longer a home sits, the more negotiating power shifts to the buyer.
Offer a competitive buyer broker compensation.
All but two of the comparable listings offered 2.5% buyer agent commission. To remain competitive in today’s climate, I strongly recommend offering the same.
Pre-inspection helps keep negotiations clean.
Buyers in this price range appreciate confidence and transparency. Having a pre-inspection gives you the best chance to avoid back-and-forth inspection negotiations after an offer and support a smoother closing.
Final pricing should reflect timing and competition.
We’ll monitor:
How the active comparable performs
What other listings are live when we go to market
This will help us fine-tune your price and position strategically in real time.
If at any point in time between now and the list date, we see significant market fluctuations or permit and zoning changes, we may advise you to list as-is immediately.
PREPARATION SUGGESTIONS
Focus updates where they matter most.
Paint, updated kitchen, essential repairs, and thoughtful staging will have the biggest visual impact. These elements improve brightness and create emotional appeal that photos and buyers respond to. This will also help reserve funds for any inspection items discovered.
Attached you will find the Prioritized Listing Prep list. This list is a working document meant to give rough ballpark estimates and initial prioritization for preparation items.
Actual costs and priorities may shift as we:
Receive contractor bids
Complete inspections
Uncover additional needs
Please use these figures as a starting point only. Final decisions should be based on verified contractor bids and updated market feedback.
We are not contractors or appraisers; this analysis is for informational purposes to guide strategic decision-making.
NEXT STEPS
Have a seller procured inspection
Review listing agreement
Adjust preparation list
Get contractor bids
Adjust preparation list….again
Finalize timing
SERVICE PROVIDERS
Please verify if the contractors are licensed and bonded. I can help with as much or as little as you need.
Painters
Santiago 425-465-8232
Great guy, best in person or texting…ESL
Also can do drywall, clean carpets, and is a general handyperson and light contractor. I don’t know if I would give him difficult carpentry jobs or things that require troubleshooting.
Lieu’s painting 206-227-723
Best with texting as he is ESL
Vince, Foreverlast Painting 206-661-3024
Super easy to work and communicate with.
Counters
Both vendors are used to working with contractors and brokers, so they aren’t the easiest to deal with. Both will need a plumber to install all the plumbing. I am happy to take the lead.
G&S cabinets https://gskitchenandbath.com
You have to measure and then take the measurements to them in Sodo. They have sinks too
Victor 425-330-7623
He just did a double vanity for $1500. You need to go pick out the stone from the options he gives and tell him what sinks you have and the measurement of the sinks so he can cut the holes.
Exterior Cleaning
AllPro Cleaning https://allproservicesran.com
(425) 746-4829
Mitchell Brasch, Glass Masters Window Cleaning
(206) 629-6118
Interior Cleaners
Yusbi 206-387-7118 (I need to make sure she will travel that far)
Asiah 425-327-7793 (works in the north end)
Sample social media post
MARKETING MIX
On-site showing directions
On-site amenities list
Professionally designed flyers and print materials
Custom listing website
Open house as needed
Informational text message to all scheduled showing agents with detailed showing instructions
Professional photography
Social media marketing blitz
Walkthrough video
